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Each One, Bring One initiative offers fresh opportunities

Increasing Rotary’s membership isn’t a new concept. It’s an ongoing process, says RI Director Elizabeth Usovicz, "but we’re bringing fresh ways of thinking about it." The emphasis now is on encouraging innovative new clubs, and "each person can bring someone to that effort," she says.

From starting new clubs that are focused on a cause or interest to promoting a sense of belonging in existing clubs, an effort to embrace flexibility and prioritize the needs of members — both current and potential — can help Rotary grow.

With a goal of reaching — and sustaining — a global membership of 1.3 million Rotary club members and 300,000 Rotaract members, the Each One, Bring One Initiative is a call to action for every member. Read on for ideas on how to introduce someone you know to Rotary.

— MAUREEN VAUGHT

Innovate to Recruit