Five years ago, Rotary launched a PSA campaign of print, radio, and TV ads. Since then, we’ve reached millions of Americans to tell Rotary’s story. You can easily build on that momentum by developing the media connections in your clubs and districts.

Rotary has released a new set of PSA videos including:

• a member testimonial campaign to deepen the public’s understanding of who we are, sharing how Rotary helps people pursue their passions, drive change and build connections across the world
• an overview of how Rotarians unite to address pressing challenges and those for future generations, like access to clean water, sanitation, education, and health care.

These tools and more are available in the Brand Center and the PSA Download Center. There you’ll find these latest videos, People of Action campaign assets, and the video about the importance of vaccination efforts for Zero Dose Children.

For help with these or other Public Image issues, contact pr@rotary.org.